Studio Miyagi are a young underwear label focusing on sustainable production. Based in Vienna they have established a following due to their fresh branding and comfortable clothes.
They are young and hip, but simplistic at the same time.
The idea would be to create funny little images, moving images combined with catchy slogans. The images should be able to function as an animation, but also should work by themselves, so that the brand can use them individually for their social media.
Idea:
Inspiration
Gucci
I saw Guccis summer campaign 2018, created by The Line, an animation studio in London. They created little funny animated scenes, moving images, which could been seen on billboard all around the world.